Tracking Sales and Conversions

[dreamec]

I'm having a heck of a time sorting through your documentation on how to track sales conversions.



I read this page:

http://www.e-junkie.com/ej/help.tracking.htm



Which says:

"Then, just place the following tracking code in your site at the bottom of every page (just before your </body> tag should be fine) wherever you are using E-junkie cart buttons"



I see all the code I'm supposed to add to the button page. If I am using Wordpress and a Customized Checkout Button, how do you suggest I put this code on only the page(s) with buttons?



So that I'm clear I have to:

1) enable ecommerce in Google Analytics

2) insert your code into the button page

3) disable regular GA just on the button page? <--how is this done in WP?

4) what other steps?



Our site checkout is http://ecsimplified.com/book/



Can you advise on the steps and whether or not I'm correct?

[E-junkie_Guru]

If you are using E-junkie Cart buttons, you would paste our version of the GA tracking code on every page where you want to use GA (it's not compatible with the standard code from Google, so don't mix'n'match them). Do not use any GA plugin for WordPress; in fact, the Ultimate GA plugin is known to conflict with our cart buttons. This code needs to be pasted into the raw HTML code of each page somehow, and only appear once on each page; you may need to edit a common template file, such as a footer, to place the code there.



If you are using our Buy Now buttons instead of Cart buttons, then you cannot use our version of the GA tracking code, nor our cart's built-in support for Ecommerce Tracking. In this case, you could use any WP plugin for GA, and you would need to add the standard GA tracking code to your thank-you pages.



Either way, for conversion tracking you should bear in mind the issues covered here:

http://www.e-junkie.com/ej/tips.tracking.conversions.htm

[dreamec]

<a href="https://www.e-junkie.com/ecom/gb.php?c=cart&i=970496&cl=175981&ejc=2"><img class="size-full wp-image-2482 aligncenter" title="Add "The Audio Package" to Cart" src="http://ecsimplified.com/wp-content/uploads/the-audio-package-button-371.png" alt="Add "The Audio Package" to Cart" width="380" height="316" /></a>



This is the code we use. It's your cart code, but our image for a button that matches our site.



We have GA on all the pages because our Wordpress theme allows us to drop in the code. If GA is on all our pages, including the thank you page, are you saying it's already tracked?



Honestly, I just need this:

- What website did they come from, what page on our site was prior to the sale, and if they stopped before the purchase, where they stopped.



What's the easiest way to set this up? Do I have to turn on eCommerce in GA?

[E-junkie_Monster]

Hello,



Since you are using add to cart buttons, unfortunately you do not want to use any template or plugin that lets you just "drop in the code" for GA.



Rather than using any kind of Wordpress plugin you need to directly insert the code provided on our help page into the raw HTML of any page where you are using our cart buttons. Use the code displayed here, marked in red under the "If you are using E-junkie Add to Cart/View Cart buttons" heading:

http://www.e-junkie.com/ej/help.tracking.htm