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Jun 2013

I'm preparing for a digital program launch, want to give plenty of time to advertise, generate leads and sales prior to official start of program. Problem: when customers buy into program, their product is automatically delivered. I'd prefer to have all program participants receive digital materials on program start date without me needing to individually/manually email digital files to each one.



Any ideas?



Thanks,

butterflywoman

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    Jun '13
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    Jun '13
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So, are you saying that I would create a product that isn't connected to a digital download, then when my program went live send out an update to the buyer group that would have been created when they purchased the pre-order?



If I'm understanding this correctly, under Product Configuration - which would I check when creating the initial pre-order purchase that would create the Buyer's Group but not link to a download?



Thanks for the information and quick replies!



butterflywoman

There's nothing to check, actually. Just set up a product that has a price and a name and you can sell that and use its buyer group for an update for any other product later. :)



With pre-orders you can even go back and upload a file to the same product once the file is ready, if you wish to continue selling it later for immediate delivery, or you can just take it off your site once it has served its purpose. You can also just delete that pre-order product after you've done the update too.



Regarding buyer groups, note that depending on your payment method buyers may need to specifically opt-in to be added to the group list. If you are using PayPal Payments Standard this will happen automatically and everyone will be included in the list.



However, free checkouts and other checkout methods (such as the credit card page offered for PayPal Payments Pro/Advanced) will require an opt-in. If you are using anything other than PayPal Payments Standard be sure to advise your buyers to check the box which agrees to receive further updates or newsletters so that you can be sure they are included when you send out your update.